There’s no limit to how many Highlights you can create.Ĭreating, Setting Up and Removing Instagram Stories Highlights On the bio screen, your five most recent Highlights will be shown. Whenever you create a new Highlight, it’ll show up in the first position. You can add several images, video clips or Stories to a single Highlight. Highlights are custom groupings of Stories that are prominently featured on your profile – show up in a row on your bio page, underneath your bio. Quick Overview of Instagram Stories Highlights In this blog post, we’ll get you up-to-speed so you can start creating Highlights right away, and we’ll give you 12 ideas for the type of Stories that deserve to be prominently featured. Now, brands are happy and willing to invest more time and resources to create impressive Stories worthy of a permanent (or semi-permanent) slot on their bio. Even top brands were churning out low-quality content – it was going to be gone forever after 24 hours. Brands and influencers, listen up because this is huge.īefore Highlights, it was hard to justify spending a lot of time to produce great Stories. Important content kept slipping through the cracks, never getting enough time to be viewed by everyone who would find it valuable.Įnter Highlights, a feature that lets you save Stories to your profile indefinitely. There hasn’t always been a way to keep Stories around for more than 24 hours, though. Today, more than 300 million accounts (of Instagram’s 1 BILLION) are using Stories daily. Once you have your different categories, it is time to create the Highlight cover.Instagram Stories have blown up since they were introduced less than two years ago, during the summer of 2016. Look through the Stories you have posted in your archive and the possible content you can use to best tell your brand story. Think strategically about valuable and interesting content you would like to feature. Instagram Highlights are saved Instagram Stories that are grouped together and unlike regular Stories that disappear after 24 hours, live permanently on your profile.

Instagram Highlights sit directly under your bio and is your opportunity to direct the consumer to the content you would like them to view first.

Here’s the how-to for creating a thumb-stopping, on-brand highlights album. Customising your Instagram Story Highlights Cover is a piece of virtual cake!

Instagram highlight save